The Future of AI in Business

Unlocking Human Potential

Launch date: May 9th 2017
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Introduction – The Future of AI in Business

The pace of investment in and adoption of artificial intelligence (AI) in business is accelerating and the level of interest and activity is rising across all sectors. This new book is a collaboration between Fast Future Publishing, a specialist publisher focusing on futures-oriented books, and AI Business, the leading media and events organisation on the practical application of AI in the business world.

The intention is to provide a diverse set of perspectives on where the technology is going, how it is being deployed in business today, and how the capabilities, applications, and impact of AI could evolve over the next 3-10 years. We are looking for case study experience, insights, and visionary thinking from end users, technology vendors, professional service firms, researchers, and those with an interest in the field.

We are inviting 250 word proposals for chapters that will be a maximum of 2,000 words in length.

Fast Future Publishing develops our books using an exponential publishing model, and we have completed the successful launch of our first two books – The Future of Business (top five per cent of all business books in its first year), and Technology vs. Humanity (Amazon bestseller within one week of launch). This next book will be launched at The AI Summit in London on 9th May 2017. This leading event series, run by AI Business, gathers thousands of business leaders and AI developers from around the globe in London, San Francisco, New York, Tokyo, and Hong Kong.


The book is designed to have the broadest possible scope and will be co-edited by Georgios Kipouros from AI Business and Rohit Talwar from Fast Future Publishing. They will be joined by a team of experienced writers from AI Business including Robert Woolliams and Daniel Pitchford, working alongside global futurists Steve Wells and April Koury from Fast Future Publishing.

The aim is to address the following key topics:

  • AI as the catalyst of the fourth industrial revolution; providing a paradigm shift comparable to mass production or the Internet, not a phase akin to ‘the cloud’
  • Outlining how AI capabilities, tools, and technologies could evolve over the next 3-10 years
  • Being human and the boundary between humans and machines
  • Exploring the future potential applications across a range of business sectors for the various branches of AI – including machine learning (ML), deep learning (DL), natural language processing (NLP), image / voice / speech / video recognition, cognitive computing, and robotics
  • Evaluating the potential impacts, business benefits, and challenges that could arise
  • Considering the importance of an organisation’s internal culture to the speed / breadth of AI implementation
  • Outlining the power of AI to help unlock the true potential of people in the workplace
  • Assessing the potential of AI to transform, reshape, and even create entire industries and economies
  • Discussing the possible impacts of AI on employment and how society might respond
  • Considering the potential legal, moral, and ethical issues that could arise from the acceleration of adoption of AI
  • Evaluating the perception of AI in some sections of the media as a force for evil and destroyer of jobs.

We are inviting chapter proposals for the book and are keen to hear from new and established writers alike. We are particularly interested to hear from:

  • Businesses that are deploying or about to experiment with AI technology within their organisations
  • Professional service firms that are using AI within their organisations and in client-facing applications
  • Vendors with strong perspective on how AI technologies could evolve and where they could have the greatest impact in business
  • Researchers and academics who are either creating the next generations of AI technologies and tools or studying the future evolution and implications of AI in business
  • Trade unions, civil society organisations, and NGOs who are exploring the potential implications of AI on the future of work and society
  • Government researchers and policy makers who are considering the broader potential future commercial, societal, and governmental impacts of AI
  • Analysts, observers, and commentators who have unique insights and perspectives on the potential evolution of AI in business and what that could mean for businesses, employees, shareholders, governments, and wider society.

Examining the Future of AI in Business

At least 60% of each chapter should focus on the Future of AI in Business.
Key questions that could be explored as part of that could include:


  1. Why is AI sparking the fourth industrial revolution? What is it about AI that will produce a paradigm shift – not a phase akin to ‘the cloud’ but rather a wholesale change to the way business is done, comparable to mass production or the Internet?

Current state of play

  1. What are you currently doing with AI in your business?
  2. Where are some of the biggest corporations, vendors, service providers, and small to medium businesses (SMBs) in their current AI activities?
  3. What is AI achieving for businesses already using the technology? As with past emergent technologies, increased efficiency, productivity, and reduced costs are typical and sensible answers, but more specifically how is this occurring, how can it be measured, what is the ROI?


  1. A high percentage of business leaders (85% of AI Summit SF delegates) are planning on implementing AI in their organisation in the next 18 months, but how exactly? What are they looking to achieve, what problems are they trying to solve, with the use of the technology?
  2. Which sectors are / could be embracing and deploying AI to greatest effect on their customers and their business models?
  3. What kind of deployments do you envisage in the coming years?
  4. What different scenarios do you see for the future role of AI across society and business?
  5. Will AI be used by some companies to defend their existing business model, or as a creative disrupter to bring radical change to markets?
  6. Are we at the cusp or a radical overhaul of the business landscape, with new players taking the place of traditional / legacy companies?
  7. Would it be possible for a traditional firm such as Hilton to “do an AirBnB” in its sector using AI as an enabler – what examples might we see?


  1. How important is the internal culture of an organisation to the speed / breadth of AI implementation?
  2. Which job roles are currently the ones pushing / responsible for the progress of AI implementation in corporate enterprises, and what roles (e.g. Chief AI Officer?) will be created as AI becomes a more mainstream (and ultimately essential) technology in businesses?
  3. Could emotional perspectives – loyalty to an established brand, for example – render AI deployment less effective if the technology is prevented from decision making processes and restricted to complex analysis?
  4. What societal opportunities / challenges could emerge from the evolution of AI?
  5. How might we mitigate potential risks and concerns?


  1. How will AI capabilities / the AI landscape evolve now and in the short-term future (three – ten years)?
  2. Which branches of AI technologies (ML, DL, NLP, image / voice / speech / video recognition, cognitive computing, and robotics) are finding the most useful applications now and in what industry? And which show the greatest and least potential over the next three to ten years?
  3. What barriers might emerge to AI fulfilling its promise?
  4. When do you think we might see something approaching true Artificial General Intelligence (AGI) – how might it manifest itself?

Ethics and Society

  1. How should the development of AI in business be regulated – in the realms of ethics, employment, law, and beyond in society as a whole?
  2. What are the biggest risks and concerns with the development of AI in business, and how can these be tackled and mitigated?
  3. There are many definitions of AI – does there need to be one accepted way of thinking about AI to allow business / society to understand its potential, or should we accept that there will always be many ways of thinking about AI?
  4. The portrayal of AI as a destroyer of jobs and force for evil in some sections of the media is difficult to overcome, but the level of acceptance is already greater now than even a year ago. Will the media always present AI in this way to an extent? Is it necessary to address this, or should companies simply continue to go about their business and application of AI, and let their actions speak louder than words?
  5. What role should or could business play in preparing society for the potentially transformational role and impact of AI?

Financial and Economic Impact

  1. If stock markets are seeing traditional companies fall out and being replaced by new ones, what could the major markets look like in 10 years?
  2. How may AI-enabled companies be valued in the future and will AI enabling itself become a critical driver of a company’s valuation?
  3. How might investors consider AI enabled businesses compared to the rest?
  4. What is the potential of AI to transform, reshape, and even create industries?
  5. Could AI lead to a fundamental reshaping of entire economies and economic systems?

Contributor Benefits

Participation in the book gives new and established authors the opportunity to be profiled to a global audience who may not already know you or be familiar with your work.

  1. 20% of the profits from the book will be distributed among those contributors who opt to receive a profit share
  2. 10% of the profits of the book will be set aside to support causes nominated by the contributors and partners in the project
  3. Contributors will receive a personal purchase code giving their contacts a discount of 10% on the list price of the book
  4. Contributors will receive a commission of 20% of revenue for any purchases made using their discount purchase code
  5. Contributors can buy additional copies of the book for their own use at a discount of 50% on list price (plus shipping for the print version)
  6. Contributors’ organisations can receive an additional 10% bulk purchase discount over and above the standard volume discount arrangements
  7. Contributors will receive one free copy of the book in both print and electronic form
  8. Contributors will be able to nominate five individuals who will receive a free electronic copy of the book and be invited to supply a testimonial and / or review the book
  9. The book will be marketed directly by Fast Future Publishing to over 2 million contacts around the world and via our regular newsletters
  10. Each individual contributor will also be encouraged to promote the book to their own networks thus spreading the ‘reach’ of each individual contributor’s ideas
  11. Contributor profiles will be shared on the Fast Future Publishing website
  12. The PR campaign will focus on highlighting topics and contributors in the book, driving the potential for media coverage for individual authors
  13. Each contributor will be invited to submit a comment about their topic and the book which will form part of the launch press release and be captured on the Fast Future Publishing website
  14. Each individual contributor will be interviewed about their chapter, and this will be carried separately in the Fast Future Publishing newsletter
  15. Contributors have the opportunity to create a short video on their chapter which will be carried on the Fast Future Publishing YouTube Channel
  16. Each chapter and contributor will be highlighted individually in the social media marketing campaign
  17. Contributors may be invited to speak at events organised by AI Business or Fast Future Publishing
  18. Contributors may be invited to take part in webinars to discuss their chapter
  19. Fast Future Publishing may generate speaking opportunities for individual contributors
  20. Fast Future Publishing is happy to write supporting testimonials for all contributors.

Contributor Commitments

The effective development and publication of this book relies in the commitment of the contributing authors and we ask that:

  1. The Contributor hereby grants and assigns to Fast Future Publishing Ltd (Publisher), the sole and exclusive right to print, publish, and sell the Contributor’s submitted chapter in full or shortened versions in any language, in printed and digital form in any country or territory
  2. The Contributor confirms to the Publisher that he / she is the sole originator and proprietor of the chapter; that the content has not heretofore been published in any form before
  3. Copyright of the content, if not heretofore registered, shall be held and retained by the Contributor
  4. The Contributor warrants to the Publisher that the work does not violate the right of privacy of any person; that it contains no unlawful matter; and that it does not infringe upon the copyright or violate any other right of any person or party
  5. The Contributor agrees to deliver draft and final versions of their chapter, in digital format (Word 2013 or earlier versions) to AI Business, on or before the agreed due date
  6. AI Business and the Publisher reserve the right to make reasonable editorial changes or deletions to the submitted chapter to ensure quality and consistency in the final consolidated work
  7. The Publisher shall have the right to use, and to license others to use, the Contributor’s name, image, likeness, and biographical material for advertising, promotion, and other exploitation of the work.

Contributor Agreement

Please note that submission of a chapter for inclusion in the book shall be taken as the Contributor's agreement to the Contributor Commitments as listed above.

Structure and Intellectual Property

As the nature of chapters might vary considerably, we are not being too prescriptive; however, the following guidelines do apply:

  1. Keep the description of the current situation and context to a maximum of 40% (800 words)
  2. Be clear about the time frame you are considering, e.g. the next 1-2, 3-5, or 6-10 years
  3. Write for a generalist business audience – assume no prior knowledge of AI
  4. Keep technical language and detailed descriptions of the working on algorithms to a minimum – focus on the nature of the technology / applications being discussed, the benefits, and the potential implications
  5. We seek original content and won't use anything that has been published elsewhere
  6. The book is aimed at a general non-futurist audience
  7. This is not an academic publication – we will not include academic case studies or research reports
  8. Contributions cannot promote products or services
  9. Authors can re-publish their contributions six months after publication.

Guidelines for Contributors

The timetable is as follows:
Submission of chapter proposals – by November 28th 2016
Notification of successful contributors – December 5th
Delivery of first draft – December 22nd
Delivery of second draft – January 16th 2017
Author sign-off on final text – February 13th
Publication date – May 9th 2017.

These dates are absolutely fixed. In submitting a proposal, you are accepting to work to these dates and our guidelines.

Authors will hopefully play a very active and regular role in promoting the book to their networks and contact base before and after publication.

We will provide a structured format and template for those invited to write chapters.

Submitting Your Proposal

Please submit your proposal here by November 28th

To help ensure the success of the book, we would like all the contributing authors to play a full role in promoting the book. The proposal submission form includes compulsory questions on the following:

  1. Your personal details, social media links, your full profile as you want it to appear on the book website (250 words), and a short profile to appear in the book (25 words)
  2. Chapter title (up to 10 words), synopsis (250 words), and chapter structure
  3. The size of your personal networks
  4. Which publications, other networks, channels, and bloggers do you think we should approach to help raise awareness of the book?
  5. Three additional specific actions you will take to help promote the book
  6. Additional actions you think we should be taking to raise awareness of and promote the book.

Submit Your Proposal

The proposal responses can be edited after you have exit the proposal form. Using the same device on which you began the proposal, simply click the above link to reopen and edit your previous responses.

We look forward to hearing from you.

Fast Future Publishing

Fast Future Publishing develops our books using an exponential publishing model and we have completed the successful launch of our first two books – The Future of Business (top five per cent of all business books in its first year), and Technology vs. Humanity (Amazon bestseller within one week of launch).

We are a new breed of publisher founded by three futurists – Rohit Talwar, Steve Wells, and April Koury. Our goal is to profile the latest thinking of established and emerging futurists, foresight researchers, and future thinkers from around the world, and to make those ideas accessible to the widest possible audience in the shortest possible time. Our FutureScapes book series is designed to address a range of critical agenda setting futures topics that we believe are relevant to individuals, governments, businesses, and civil society. Technology vs. Humanity by futurist Gerd Leonhard is the second book in the series and was published on September 8th 2016.

Our first book, The Future of Business, has shipped over 6,000 copies in its first year, placing it among the top five per cent of non-fiction books worldwide. The book provides 60 fast moving chapters and 566 pages of cutting-edge thinking from 62 future thinkers in 21 different countries on four continents. Traditional publishers would take two years to deliver a book of this magnitude; we completed the journey from idea to publication in just 19 weeks. We have also created an innovative business model that bypasses most of the traditional publishing practices and inefficiencies, embracing digital era exponential thinking and applying it to transform the publishing process, the distribution approach, and the profit-sharing model.

Our publishing model ensures that our authors, core team members, and partners on each book share in its profits. Additionally, a proportion of profits are allocated to a development fund to finance causes related to the core topic. For The Future of Business, the fund will be used to finance scholarships for those wanting to take courses in foresight research and practice. For Technology vs. Humanity, the fund will be targeted at initiatives that seek to further the debate.

For further information, please contact:
Project Manager – Steve Wells:, or
Series Curator and Co-Editor – Rohit Talwar:

AI Business

AI Business is the world’s leading media and events business dedicated to Artificial Intelligence in business.

Since 2014, AI Business has built partnerships with some of the leading innovators who are developing groundbreaking AI technologies, together with the CxO level business leaders who are actually implementing the technology. By engaging across the enterprise and developer landscape – through exclusive interviews, case studies and events – our editorial coverage has enabled us to build the world’s foremost community of thought-leaders in AI for business.

By providing up-to-the-minute news on developments in AI across all industry sectors worldwide, and focusing on the practical applications of AI in business, we illuminate the transformative opportunity that AI presents the business world.

AI Business runs the world’s number one AI conferences & exhibitions for business, The AI Summit Series, that gather thousands of business leaders and AI innovators from around the globe in London, San Francisco, New York, Tokyo, and Hong Kong.